SFMC
STACK
LinkedIn Poll
In SFMC, a Triggered send is when you choose a specific time and recipient for a message.
A.
True
B.
False
Answer
B
In AMPscript, variables can only include data found in a data extension.
A.
True
B.
False
Answer
B
Are Personalization strings part of the AMPscript language?
A.
Yes
B.
No
Answer
B
A Marketing Cloud account can support multiple dedicated IP addresses.
A.
True
B.
False
Answer
A
Marketing Cloud stores Subscribers in the Enterprise Parent account, regardless of which business unit imports them.
A.
True
B.
False
Answer
A
A 'Master Unsubscribe' will allow a subscriber to unsubscribe from all the lists?
A.
True
B.
False
Answer
A
Every Contact or Lead synchronized from Salesforce CRM counts as a contact in Contact Builder, even if you’ve never sent them a message.
A.
True
B.
False
Answer
A
Content Builder test sends are not recorded on Send Log Data Extensions.
A.
True
B.
False
Answer
A
You can create multiple send logging data extensions per channel per MID.
A.
True
B.
False
Answer
B
Contact Deletion requests take precedence over all other account activities.
A.
True
B.
False
Answer
B
In SFMC Journeys, if both Goals and Exit Criteria are configured, then Goals are processed after Exit Criteria.
A.
True
B.
False
Answer
B
Which type of scripting language is AMPscript?
A.
Server-side
B.
Client-side
Answer
A
An A/B send is configured to automatically determine the winner. What would occur if the test results in a tie?
A.
A is declared as the winner
B.
B is declared as the winner
C.
Perform the test again
D.
Results in an error
Answer
A
In Journey Builder, which are the flow control activities for managing a customer's path through the customer journey?
A.
Split, Import, and Wait
B.
Join and Wait
C.
Join, Split, and Task
D.
Split, Join, and Wait
Answer
D
What is the timeframe for processing an unsubscribe request for Commercial emails under the CAN-SPAM act?
A.
24 hours
B.
5 days
C.
10 days
D.
30 days
Answer
C
In SFMC, business units can be used to?
A.
Assign tasks to specific users
B.
Manage access and information
C.
Create a lead in Sales Cloud
D.
Connect external applications
Answer
B
In SFMC, which of the following is a valid Data Extension data type?
A.
Picklist
B.
Currency
C.
Decimal
D.
Formula
Answer
C
Which among the following is used by Salesforce in backend to uniquely identify a contact throughout Marketing Cloud?
A.
Contact Key
B.
Contact ID
C.
Subscriber Key
D.
Subscriber ID
Answer
B
What is the correct order in which the AMPscript processes all the Email messages in SFMC?
A.
Text Body > HTML > SubjectLine
B.
HTML > Text Body > SubjectLine
C.
SubjectLine > HTML > Text Body
D.
Text Body > SubjectLine > HTML
Answer
B
Which among the following is not a valid Data Type?
A.
Currency
B.
Boolean
C.
Locale
D.
Decimal
Answer
A
What is the minimum monthly send volume required for maintaining a dedicated IP address?
A.
1 million
B.
100,000
C.
5 million
D.
500,000
Answer
B
What bounce rate would cause deliverability concerns?
A.
Over 2%
B.
Over 5%
C.
Over 10%
D.
Over 20%
Answer
D
What is the function of the code element: VAR @name?
A.
Sets a specific value
B.
Identifies the desired value
C.
Define the placeholders
D.
None of the above
Answer
C